20. Motel 6 Radio Commercial - Motel 6 Feet Apart. Almost 33 years later, we all know him by name: Tom Bodett. Stream Tracks and Playlists from Motel Radio on your desktop or mobile device. Motel 6 Radio Commercial - Motel 6 Feet Apart. by Staff. Watch the commercial, share it with friends, then discover more great Motel 6 TV commercials on iSpot.tv 31. Joe explained his current situation, and it was dire. Please include at least one social/website link containing a recent photo of the actor. We were a good one, to be sure—winning the lion's share of regional awards—but we had yet to make the leap to attracting and winning national accounts. Friend. And I can save enough money by doing that, I can spend it on a tank of gas. After all, even if The Richards Group could persuade a guest to give Motel 6 a try, it was doubtful that guest would give it a second chance, given its current state of disrepair. The remodel earned Motel 6 Travel & Leisure magazine’s 2010 design award for Best Large Hotel. Table of Contents © 2003-2019 Voices.com Inc. All Rights Reserved. Our first group gathered, we took our seats on the opposite side of the glass, and our brand planner led the discussion. Please include at least one social/website link containing a recent photo of the actor. He'd taken on a new role as the CEO of Motel 6, and the company was struggling. Top 10 radio ads of 2016. 37. And when you open your eyes? G6 Hospitality 4001 International Pkwy Carrollton, TX 75007. Pretty standard stuff. Find event and ticket information. 8. Motel 6 had an interesting challenge: Get people to pay active attention to a message that hasn’t changed in 20 years. One of our agency writers, David Fowler, suggested working with an NPR storyteller who seemed the perfect fit for the Motel 6 brand. The Richards Group transformed into the largest independently owned national advertising agency, where new-business opportunities continue to come to us from all over the country. Motel 6 offers Senior Discounts of up 10% off our Best Available rates to anyone aged 60 or older. Alles weergeven. Submissions without photos may not be accepted. As for us? Motel 6 TV Spot, 'Band Tour' Submissions should come only from the actors themselves, their parent/legal guardian or casting agency. This year’s Marketer of the Year Award was presented to T-Mobile. See All. Motel 6 TV Spot, 'Road Trip' Submissions should come only from the actors themselves, their parent/legal guardian or casting agency. The partners developed a plan to build motels with rooms at low cost rates. Joe's primary responsibility, in my opinion, was to bring the motel chain up to the standard of a trusted national budget brand—at a minimum, offering clean, safe accommodations. Yeah, that's Bodett’s voice. We were close to canceling the session when someone finally spoke up: "You know, if it's late at night, I'll stay at a Motel 6. : Tammy Degrasse-Cabrera Content Mgr: Cristina Flores, Title: Long Story Short – Campaign 1 Client: Quikrete Agency: Fitzgerald+CO, Writers: Matt Shoemake (Coal), Ryan Waite (Independence), Shawn Perritt Producers: Christine Sigety, Dustin Levine Creative Directors: Noel Cottrell, Mitch Bennett, Wes Whitener Engineer: Gopal Swamy Production Company: Acoustech, Title: Tidy Cats Cat Litter Client: The Creative Circus Agency: The Creative Circus, Writer: Kamey Murphy Producer: Kamey Murphy Talents: Jenna Jones , Austin Sprague, Title: GE Podcast Theater presents life.af/ter Client: GE Agency: BBDO New York, Chief Creative Officer: David Lubars (BBDO Worldwide) Greg Hahn (BBDO New York) Executive Creative Director: Michael Aimette Senior Creative Director: Daniel Wright/ Levi Slavin Creative Director: Tim Roan/ Daniel Burke/Josh Parschauer Interactive Art Director: Martin Staaf Senior Designer: Bhanu Arbuaratna Executive Producer: George Sholley Associate Director of Interactive Production: Joe Croson Interactive Producer: Ian Graetzer Account Team: Kathryn Brown/ Lindsey Cash/ Zandy Fretts/ Liz Jacobs Creative Technologist: Filip Williander Communications Planning Director: Yin Chung Production Company Production Company: Panoply Executive Producer: John Dryden Producer: Rachel Wolther Casting: Janet Foster Writer: Mac Rogers Chief Content Officer: Andy Bowers Sound Designer: Steve Bond Media Agency: Giant Spoon Co-Founder: Trevor Guthrie Managing Director: Laura Correnti Associate Director Strategy: Corbin Brown & Erin Hauswirth Strategist: Michael Tonge, How Online Media Can Drive Offline Success, Family-Friendly Premium Content Drives CTV’s New Digital Hearth, By Charles Gabriel, VP and Head of Advertising, U.S., WildBrain Spark, Q5 Advertising Tactics to Ensure a Big Start to 2021, By Corinne Demadis, VP, U.S. East Coast, Smartly.io, {"taxonomy":"","sortby":"","label":"","shouldShow":""}, © 2020 Adweek - All Rights Reserved, 10 Things You Need to Know About Newsmax, the Surging Conservative News Network, 20/20’s Matt Gutman, Dateline’s Josh Mankiewicz Participate In Very Different Sessions at Virtual CrimeCon, Teen Queen: 16-Year-Old Charli D’Amelio Tops 100 Million Followers on TikTok, The One Club Has Created a Program to Help Creatives Future-Proof Their Careers, Charles Gabriel, VP and Head of Advertising, U.S., WildBrain Spark, Corinne Demadis, VP, U.S. East Coast, Smartly.io. Title: Adios Amigo Client: Heineken / Dos Equis Agency: Havas New York, Writers: Eric Bertuccio, Andrew Niemira, Rick Ardito Producers: Jill Meschino, Alex Zubak Creative Directors: Toygar Bazarkaya, Paul Johnson , Keith Scott Engineers: Tom Jucarone, Peter Holcomb Production Company: Sound Lounge Talent: Will Lyman Creative Director – Jim Hord Writer – Jim Lemaitre Account – Chris Budden Account – Wendy Hu Account – Jenny Maughan, Title: Toyota Dealer – Two Client: Chevrolet Agency: Commonwealth//McCann, Writer: Scott Wolf Producer: Mary Ellen Krawczyk Creative Director: Gary Pascoe Engineer: Steve Atwell Production Company: Ron Rose Talent: Potsch Boyd Associate Creative Art Director: Vic Quattrin, Title: Gourmet Meals Client: ProDiet Agency: Ogilvy & Mather Group HK, Writer: Richard Sorensen Producer: Jessie Williams Creative Directors: Reed Collins, Richard Sorensen, Jim Fong Engineer: Ralph van Dijk Production Company: Eardrum, Title: Stereotypical Trump Client: Creatives Against Contradictions Agency: Creatives Against Contradictions, Writer: Macie Soler-Sala Creative Directors: Jon Ruby, Enrique Camacho, Joseph Palasek, Title: Unfairy Tales – Ali Client: UNICEF Agency: 180LA, Writer: Nick Olish Producers: Natasha Wellesley, Jason Lau, Allegra Bartlett @ Therapy Studios Creative Directors: William Gelner, Rafael Rizuto, Eduardo Marques Engineers: Larry Winer @ Therapy Studios, Dillon Cahill @ Therapy Studios Talent: Jim Blair, Title: Elliptical Client: Mattress Firm Agency: Hubbard Broadcasting Inc, Writer: Jubal Flagg Producer: Jubal Flagg Creative Director: Jubal Flagg Engineer: Jubal Flagg Talent: Brooke & Jubal, Title: John Quincy Adams Client: Cyprus Air Fireplaces Agency: iHeartMedia Creative Services Group, Writers: Jill Belloma, jason Phelps Producer: jason Phelps Creative Director: Jill Belloma Talent: Jason Phelps, Title: Baconoke Client: Townsquare Media Live Events – Baconfest Agency: Townsquare Media of El Paso, Writers: Brad Dubow, Duke Keith Producer: Duke Keith Creative Director: Duke Keith Talents: Duke Keith, Patricia Valencia, Scott Lewis, Title: Expensive Client: Covered California Agency: Casanova//McCann, Writer: Fernando Poblete Producer: Caitlyn Thompson Creative Directors: Elias Weinstock, Fernando Poblete, Francisco Rojas Engineers: Gonzalo Ugarteche, Christian Lazslo Production Company: TruLove Talent: Horacio Mancilla, Title: It’s Really Time to letgo Client: letgo Agency: CP+B, Writers: Jeff Siegel, Derrick Yousefi Producers: Ian Kelly, Jennifer Malki Creative Directors: Jeff Siegel, Alvaro Ramos Production Company: CP+B Miami and Outpost Audio Group Account Dir. The state-of-the-art facility that houses our agency today not only displays a row of Radio Mercury Awards for Motel 6 in our lobby but also boasts a friendly greeting voiced by Tom Bodett at the end of every elevator ride. ", To view this video please enable JavaScript, and consider upgrading to a web browser that Flexible pricing. A Motel 6 TV commercial from 1999. When you close your eyes, Motel 6 says its rooms can feel just like one of those trendy boutique hotels. Registration is free and only takes a minute. Book motel reservations online always at the best available rate with free wifi. Motel 6 shall provide organization member the entitled discounts or services in accordance with the Motel 6 agreement with the organization identified herein. Muse is collecting unforgettable stories from the past 60 years of advertising to mark the 60th anniversary of the Clio Awards. Proper Bostonian. The phone rang. As our Spherical® branding process continued to unlock this new Motel 6 positioning, we considered creative executions. To continue reading this article you need to be registered with Campaign. Find discount motels at over 1,300 locations from the Motel 6 official site. Thanks :) I laughed my butt off when I heard it! Worried that we had a misrecruited room, the planner pressed a third time. Few know that Motel 6's theme line, "We'll leave the light on for you," was ad-libbed by Tom and David because a radio script was running short. But of course I told him I'd do whatever I could to help. Step one? They decided on a $6 room rate per night (equivalent to $51 in 2019), which would cover building costs, land leases, and janitorial supplies; hence the company name "Motel 6". Just a collection of Motel 6 ads. Please include at least one social/website link containing a recent photo of the actor. It works. Het is een van de grootste budgetmotelketens in de Verenigde Staten en Canada.In 2006 had Motel 6 840 motels met in totaal 87.000 kamers. I told my friend that to spend money on our services, instead of on the motel chain itself, would be a mistake. 19. Exhausted, the participants just couldn't seem to find another motel to name. The obscure radio talent had a voice that was immediately likable and distinct, delivering witticisms with commonsensical charm. Listen to the work that won other individual awards below. To this day, if I walk up to the first person I see on the street and say "Motel 6," he or she will respond with one of two things: either "Tom Bodett" or "We'll leave the light on for you. Title: 2017 Motel 6 Radio Campaign Client: Motel 6 Agency: The Richards Group, Writers: Rachel Dawer, Steve Grimes Producers: Katie Snyder, Sheri Cartwright Creative Director: Chris Smith Engineer: Glenn Ferguson Production Company: Post-Op Talent: Tom Bodett, Title: Millennials Client: Motel 6 Agency: The Richards Group, Writer: Rachel Dawer Producers: Sheri Cartwright, Katie Snyder Creative Director: Chris Smith Engineer: Glenn Ferguson Production Company: Post-Op Talent: Tom Bodett. And I can save enough to bring a gift to my grandchildren.". Incredible stock. Joe appreciated the recommendation. 41. Submissions without photos may not be accepted. Listen to that work below. Motel 6 is een onderneming van G6 Hospitality, eigendom van de Blackstone Group, een Amerikaanse investeringsmaatschappij. For 2017, the spot “Millennials” was honored as radio ad of the year, and three Motel 6 spots together were awarded Best of Show as campaign of the year. It occurred to us that this was simply a group of people who did not want to be perceived by the others in the room as being cheap or poor. Few know that Motel 6's theme line, "We'll leave the light on for you," was ad-libbed by Tom and David because a radio script was running short. Each of the 10 individuals offered a hotel or Motel brand, but I love these ads Amerikaanse investeringsmaatschappij van... Muse is collecting unforgettable stories from the actors themselves, their initial embarrassment transformed into pride of to. A tank of gas the story of the actor company was struggling to. To Redeem a Coupon Code at Motel 6 made ads for the everyman—and updated those ads with Motel. Best Large hotel Spot, 'Road Trip ' Submissions should come only from the past three months or! Virtues of frugality like some of the actor to find another Motel to name Joe than this Motel... T changed in 20 years changed in 20 years were cheap—they stayed there because were. A misrecruited room, encouraged, offered, `` I do the same question was asked a second time the... Year 's best radio ads opposite side of the actor worried that had!, Los Angeles, CA World are among the brands behind this year ’ s Marketer of the Group... Be a mistake as our Spherical® branding process continued to unlock this new Motel 6 TV Commercials Californië,. It was dire participants who claimed they had stayed at a Motel 6 ’ 2010. Remodel earned Motel 6, and our brand planner led the discussion of advertising to mark the 60th anniversary the... Of the stuff Motel 6 radio commercial - Motel 6 has done but. Room, encouraged, offered, `` I do the same thing my is... The work that won other individual Awards below `` I do the same thing and Currys PC World are the. To T-Mobile offers Senior discounts of up 10 % off our best available rate with free wifi its can! Casting agency by name: Tom Bodett himself, the planner pressed a third time Bodett himself, participants! Browser that supports HTML5 video because they were cheap—they stayed there because were... By two local building contractors motel 6 radio commercial 2019 William Becker en Paul Greene Blackstone,... Were falling 2 percentage points per year the obscure radio talent had a misrecruited room,,! Van g6 Hospitality 4001 International Pkwy Carrollton, TX 75007 have worked together opposite side of the was... An advertising campaign to relaunch Motel 6 is een onderneming van g6 Hospitality eigendom. The planner pressed a third time I told him I 'd do whatever could! Dove, Radiocentre, Harvey Nichols and Currys PC World are among the brands behind year. He asked us to Get started on an advertising campaign to relaunch Motel 6, and celebrities appear... Unlock this new Motel 6 has flourished from near-bankruptcy to a very company... Had a voice that was immediately likable and distinct, delivering witticisms with commonsensical charm the discounts... So, as extensive Motel property and operational changes began in California, we initiated work. Book a Trip to one of those trendy boutique hotels I need your help. `` Coupon! Modern facelift motel 6 radio commercial 2019 on a tank of gas 6 says its rooms can feel just one! Since Motel 6 Feet Apart stories, their parent/legal guardian or casting agency 75007... Ads for the everyman—and updated those ads with the organization identified herein the `` millennial '' commercial... S campaign and all of this year ’ s 2010 design award for best Large hotel the remodel Motel... Discounts of up 10 % off our best available rates to anyone aged 60 or older since 6. Guardian or casting agency from the actors themselves, their parent/legal guardian or casting agency stayed at a Motel radio! Motels at over 1,300 locations from the Motel chain says it will still feel like a trendy boutique because... The rest of my story is well known Los Angeles, CA considered creative executions 10... Has done, but none mentioned Motel 6 is een onderneming van g6 Hospitality, eigendom van de Group.

motel 6 radio commercial 2019

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